A dietary supplement may make what the regulations call a structure and function claim: a statement that an ingredient affects the normal structure or function of the body. Supports healthy blood glucose levels is that kind of statement. So, arguably, is supports insulin sensitivity, although improves is a stronger verb than supports and insulin sensitivity is a clinical measure rather than a feeling.
A supplement may not make a disease claim — a statement that the product diagnoses, treats, cures, mitigates or prevents a disease. That territory belongs to drugs, which go through a different process entirely.
21 CFR 101.93(g)(1) defines disease broadly: damage to an organ, part, structure, or system of the body such that it does not function properly, or a state of health leading to such dysfunctioning. Diabetes sits squarely inside that definition.
Paragraph (g)(2) then lists the ways a claim can be made, and the very first factor is the name of the product. That is the provision that makes a phrase printed under the brand name — rather than in a sentence — relevant at all.
We are a retailer, not a regulator, and we are not announcing a verdict. We are printing the regulation next to the photograph and letting a reader who can see both draw their own conclusion.
The disclaimer does not fix itThe FDA disclaimer is a required footnote to permitted structure and function claims. It is not a licence that makes any other claim acceptable, and it appears on this pack in its own box on the opposite panel from the front.